✨ How to build a composable CDP with Snowflake and Workato
Customer Data Platform (CDP) gives businesses actionable intelligence to effectively engage with their customers. Traditional packaged CDPs fall short on delivering the end-to-end capabilities for comprehensive and rich collection of first-party customer data, customizable data models, and flexible automations for data activation.
Join this Product Hour session to learn how you can use Snowflake and Workato to build a composable CDP that reduces costs, delivers value faster, and is future-ready.
What will you learn?
✔️ How customer data powers enterprises ✔️ Components of a composable CDP ✔️ Unifying first-party customer data ✔️ Optimizing data models ✔️ Activating data with automations